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	Buying Enterprise Marketing Software  - KnowledgeStorm
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	KnowledgeStorm
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	Copyright &amp;#169; 2009<a href="www.knowledgestorm.com">KnowledgeStorm, Inc.</a>  All rights reserved.				
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					<title>
					<![CDATA[The Last Software You &apos; ll Ever Buy? The CRM Platform as Development Platform]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5141117?pos=21&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5141117&amp;c=CORE</link>
					<description>
						<![CDATA[ Can&apos;t decide whether to build or buy a CRM system? This podcast presents a third solution that is an application development platform that provides the building blocks for faster, cost-effective application development that achieves a better fit for your business’ processes.]]>				
					</description>
					<author>
						<![CDATA[Pivotal CRM, a CDC Software solution]]>				
					</author>
					<pubDate>
						Wed, 18 Nov 2009 00:00:00 EST				
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					<title>
					<![CDATA[Microsoft Podcast: Pivotal CRM Innovates with Microsoft Technologies]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5141118?pos=7&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5141118&amp;c=CORE</link>
					<description>
						<![CDATA[ This podcast explains how Pivotal 6 increases user adoption and productivity by mirroring the familiar Microsoft interface and embedding Microsoft Outlook and SharePoint within the CRM system.]]>				
					</description>
					<author>
						<![CDATA[Pivotal CRM, a CDC Software solution]]>				
					</author>
					<pubDate>
						Wed, 18 Nov 2009 00:00:00 EST				
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			<item>					
					<title>
					<![CDATA[Selling to the C-Level: How to Convince Company Leaders to Buy]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140793?pos=27&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140793&amp;c=CORE</link>
					<description>
						<![CDATA[ This paper examines how to conduct successful C-level sales calls and the psychological strategies and linguistic tactics that help you convince company leaders to buy. Read on to learn the five steps for conducting the successful C-level sales call.]]>				
					</description>
					<author>
						<![CDATA[ZoomInfo]]>				
					</author>
					<pubDate>
						Mon, 09 Nov 2009 00:00:00 EST				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[10 Quick Wins for Sales &amp; Marketing]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140794?pos=3&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140794&amp;c=CORE</link>
					<description>
						<![CDATA[ In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close.]]>				
					</description>
					<author>
						<![CDATA[ZoomInfo]]>				
					</author>
					<pubDate>
						Mon, 09 Nov 2009 00:00:00 EST				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Commodity Coding: Code It or Buy (Too Much of) It]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140611?pos=14&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140611&amp;c=CORE</link>
					<description>
						<![CDATA[ This paper will present you with all the information needed to make an educated decision on whether to commodity coding is right for your organization and it will help with choosing the commodity coding that fits your company.]]>				
					</description>
					<author>
						<![CDATA[DataFlux Corporation]]>				
					</author>
					<pubDate>
						Mon, 02 Nov 2009 00:00:00 EST				
					</pubDate>
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			</item>
		
			<item>					
					<title>
					<![CDATA[Driving Operations through Better, Faster Decision Making]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140542?pos=45&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140542&amp;c=CORE</link>
					<description>
						<![CDATA[ Software can&apos;t tell you how to beat the competition, but it can determine which products and services have the greatest profit margin, who are the most productive employees, or how many pairs of socks customers buy when they purchase particular styles of shoes. Having accurate, timely data takes the guesswork out of the decision-making process.]]>				
					</description>
					<author>
						<![CDATA[SAP AG]]>				
					</author>
					<pubDate>
						Fri, 30 Oct 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Presentation Transcript: Buying Your BI Solution from Your ERP Vendor: Strategic Business  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140227?pos=16&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140227&amp;c=CORE</link>
					<description>
						<![CDATA[ This presentation transcript explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.]]>				
					</description>
					<author>
						<![CDATA[IBM]]>				
					</author>
					<pubDate>
						Tue, 20 Oct 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Video Whitepaper: The Great Debate: Buy Versus Build]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140205?pos=41&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140205&amp;c=CORE</link>
					<description>
						<![CDATA[ This video white paper explores the relative pros and cons of deploying pre-built analytic applications from Oracle versus building a custom data warehouse against Oracle E-Business Suite, PeopleSoft, Siebel or similar systems.]]>				
					</description>
					<author>
						<![CDATA[Oracle Corporation]]>				
					</author>
					<pubDate>
						Mon, 19 Oct 2009 00:00:00 EDT				
					</pubDate>
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			</item>
		
			<item>					
					<title>
					<![CDATA[Data Deduplication -- Different Approaches for Different Environments]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140182?pos=39&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140182&amp;c=CORE</link>
					<description>
						<![CDATA[ As storage capacity needs grow in SMBs, disk is increasingly being used as a backup storage target. In this FAQ, backup expert W. Curtis Preston, discusses the role of disk-based backup in the SMB space. Curtis takes a closer look at the benefits and cost differentiators of moving from tape to disk for data backup.]]>				
					</description>
					<author>
						<![CDATA[Hewlett-Packard Company]]>				
					</author>
					<pubDate>
						Mon, 19 Oct 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Podcast: Data Deduplication -- Different Approaches for Different Environments]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140260?pos=38&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140260&amp;c=CORE</link>
					<description>
						<![CDATA[ As storage capacity needs grow in SMBs, disk is increasingly being used as a backup storage target. In this FAQ, backup expert W. Curtis Preston, discusses the role of disk-based backup in the SMB space. Curtis takes a closer look at the benefits and cost differentiators of moving from tape to disk for data backup.]]>				
					</description>
					<author>
						<![CDATA[Hewlett-Packard Company]]>				
					</author>
					<pubDate>
						Mon, 19 Oct 2009 00:00:00 EDT				
					</pubDate>
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			</item>
		
			<item>					
					<title>
					<![CDATA[Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140186?pos=22&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140186&amp;c=CORE</link>
					<description>
						<![CDATA[ In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst.]]>				
					</description>
					<author>
						<![CDATA[Birst]]>				
					</author>
					<pubDate>
						Mon, 19 Oct 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[How to Embrace CRM and Make it Succeed in Your Organization]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140059?pos=30&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140059&amp;c=CORE</link>
					<description>
						<![CDATA[ This White Paper shows you how the Customer Relationship has changed and what companies are doing to secure those customers.]]>				
					</description>
					<author>
						<![CDATA[SYSPRO]]>				
					</author>
					<pubDate>
						Mon, 12 Oct 2009 00:00:00 EDT				
					</pubDate>
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			</item>
		
			<item>					
					<title>
					<![CDATA[eGuide: Server Virtualization and Storage: Channel Opportunities Explored]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140046?pos=35&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140046&amp;c=CORE</link>
					<description>
						<![CDATA[ In this expert E-Guide, brought to you by SearchITChannel.com and Dell, you will discover how solution providers are finding significant revenue opportunities in the consulting, planning, deployment and management of server virtualization and networking projects.]]>				
					</description>
					<author>
						<![CDATA[Dell, Inc. and Intel]]>				
					</author>
					<pubDate>
						Fri, 09 Oct 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Software Manufacturers and Embedded BI: the Build Vs. Buy Question]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139988?pos=20&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5139988&amp;c=CORE</link>
					<description>
						<![CDATA[ This paper helps software manufacturers wanting to embed BI functionality into their solution whether it is best to &quot;build&quot; or &quot;buy&quot;.]]>				
					</description>
					<author>
						<![CDATA[LogiXML]]>				
					</author>
					<pubDate>
						Thu, 08 Oct 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Buying your BI solution from your ERP vendor: Strategic Business Enabler or IT Convenience ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139957?pos=13&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5139957&amp;c=CORE</link>
					<description>
						<![CDATA[ This Podcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.]]>				
					</description>
					<author>
						<![CDATA[IBM]]>				
					</author>
					<pubDate>
						Thu, 08 Oct 2009 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[Buying your BI solution from your ERP vendor: Strategic Business Enabler or IT Convenience?]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139242?pos=17&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5139242&amp;c=CORE</link>
					<description>
						<![CDATA[ This webcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision.]]>				
					</description>
					<author>
						<![CDATA[IBM]]>				
					</author>
					<pubDate>
						Wed, 30 Sep 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Chapter 1: Cloud Risks and Rewards - CIO Strategies for the Cloud]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139652?pos=50&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5139652&amp;c=CORE</link>
					<description>
						<![CDATA[ Some pundits foresee a future in which all data center computing is done in the &quot;cloud,&quot; but that future is a long way off. Most organizations have just begun to venture into the cloud. Many others remain skeptical because of security and quality-of-service concerns. Read this ebook to learn what CIOs can to do now to prep their own environments.]]>				
					</description>
					<author>
						<![CDATA[SearchCIO.com]]>				
					</author>
					<pubDate>
						Tue, 29 Sep 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[LogRhythm &amp; #39;s LR-1000-XM Receives &apos; BEST BUY &apos; pick from Security Magazine]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5138968?pos=42&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5138968&amp;c=CORE</link>
					<description>
						<![CDATA[ See this product review in which LogRhythm&amp;#39;s LR-1000-XM power log aggregation tool received BEST BUY pick in Digital Forensics by SC Magazine.]]>				
					</description>
					<author>
						<![CDATA[LogRhythm, Inc.]]>				
					</author>
					<pubDate>
						Wed, 09 Sep 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Innovative Endpoint Protection: Unburden Your Endpoints and Improve Flexibility]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5138522?pos=12&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5138522&amp;c=CORE</link>
					<description>
						<![CDATA[ Watch this videocast to see why Trend Micro&apos;s OfficeScan 10 is a valuable endpoint protection solution that provides immediate, high quality protection using cloud-client architecture.]]>				
					</description>
					<author>
						<![CDATA[Trend Micro, Inc.]]>				
					</author>
					<pubDate>
						Thu, 27 Aug 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Rethink Endpoint Security]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5138535?pos=9&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5138535&amp;c=CORE</link>
					<description>
						<![CDATA[ Do you think your current endpoint security solution is adequately protecting your assets? Watch this video to learn how endpoint security approaches are changing to better meet the challenges posed by clever cybercriminals.]]>				
					</description>
					<author>
						<![CDATA[Trend Micro, Inc.]]>				
					</author>
					<pubDate>
						Thu, 27 Aug 2009 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[Endpoint Security Platform]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5138514?pos=10&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5138514&amp;c=CORE</link>
					<description>
						<![CDATA[ Check out this brief video to learn how Trend Micro is providing an integrated solution that addresses the complexity that results from companies that are more and more frequently combining security management and systems management teams.]]>				
					</description>
					<author>
						<![CDATA[Trend Micro, Inc.]]>				
					</author>
					<pubDate>
						Wed, 26 Aug 2009 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Enterprise Cloud Computing: Transforming IT]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140345?pos=29&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140345&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper examines the evolution of private clouds and discusses how many organizations that have implemented grid or virtual machines are moving towards private clouds. It also describes how organizations can successfully implement this new IT delivery model using a phased approach that starts with cloud management software.]]>				
					</description>
					<author>
						<![CDATA[Platform Computing Corporation]]>				
					</author>
					<pubDate>
						Wed, 01 Jul 2009 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[The Need for Best of Breed. Tips for your ERP &amp; amp; BI Application Strategy]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5136148?pos=44&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5136148&amp;c=CORE</link>
					<description>
						<![CDATA[ This Webcast can help you put your business intelligence (BI) and enterprise resource planning (ERP) needs into perspective with application strategy tips offered by Ray Wang at Forrester Research.]]>				
					</description>
					<author>
						<![CDATA[IBM Cognos]]>				
					</author>
					<pubDate>
						Thu, 25 Jun 2009 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Internet Gambling Sites: Expose Fraud Rings and Stop Repeat Offenders with Device Reputation]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139368?pos=36&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5139368&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper will help you understand what new and innovative techniques can be used to combat online fraud and abuse, and how online casinos can realize a true return on investment by reducing losses from fraud exposure and increasing operational efficiency within the fraud detection process.]]>				
					</description>
					<author>
						<![CDATA[iovation, Inc.]]>				
					</author>
					<pubDate>
						Mon, 22 Jun 2009 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Protecting and Nurturing Your Brand: Maintain and Grow Brand Value in a Time of Crisis]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5136326?pos=28&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5136326&amp;c=CORE</link>
					<description>
						<![CDATA[ There are many elements that impact a company&apos;s brand. Concentrating on a select few lets you control financial investment while maximizing the returned benefit. This SAP Executive Insight focuses on efforts that target a key set of brand-related opportunities and describes how companies can strengthen brand value even in a recession.]]>				
					</description>
					<author>
						<![CDATA[SAP America Inc]]>				
					</author>
					<pubDate>
						Fri, 05 Jun 2009 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Microsoft Online Services Business Value]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140918?pos=49&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5140918&amp;c=CORE</link>
					<description>
						<![CDATA[ Microsoft&amp;reg; Online Services provide businesses with subscription-based Microsoft-hosted online services that offer access to rich communication, collaboration, and productivity applications from anywhere. Read this white paper to learn more.]]>				
					</description>
					<author>
						<![CDATA[Microsoft]]>				
					</author>
					<pubDate>
						Mon, 01 Jun 2009 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Storage Value: Key strategies for measuring the true value of storage solutions]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5141150?pos=40&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5141150&amp;c=CORE</link>
					<description>
						<![CDATA[ To help you make an informed decision when considering various storage solutions, the Storage Value Index takes into account not only purchase price, but capacity, efficiency, and operating expenses as well. This paper explains how the Storage Value Index was designed and offers suggestions for finding the best storage value for your needs.]]>				
					</description>
					<author>
						<![CDATA[Xiotech Corporation]]>				
					</author>
					<pubDate>
						Thu, 19 Mar 2009 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Effective Negotiating: 5 Rules for Smooth Transactions]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5134095?pos=37&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5134095&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper discusses five rules for negotiating that can help make the transaction more pleasant for everyone involved and better your chances at getting what you want.]]>				
					</description>
					<author>
						<![CDATA[Global Knowledge]]>				
					</author>
					<pubDate>
						Fri, 13 Mar 2009 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Embracing the Cloud: Top Seven Imperatives for an Organization]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5136584?pos=18&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5136584&amp;c=CORE</link>
					<description>
						<![CDATA[ This paper analyzes the impact of the cloud on the IT Ecosystem and provides answers to what an organization needs to do in embracing a right cloud strategy.]]>				
					</description>
					<author>
						<![CDATA[Wipro Technologies]]>				
					</author>
					<pubDate>
						Sun, 01 Mar 2009 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Oracle Accelerate - Not Just Smart but Timely]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139516?pos=4&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5139516&amp;c=CORE</link>
					<description>
						<![CDATA[ This paper gives you an overview of how Ovum has helped penetrate the upper-midmarket. Even when the slowing growth of the market hasn&apos;t.]]>				
					</description>
					<author>
						<![CDATA[Oracle Corporation]]>				
					</author>
					<pubDate>
						Sun, 01 Mar 2009 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Bloor Research - Data Integration Platforms Market Update]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5133241?pos=8&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5133241&amp;c=CORE</link>
					<description>
						<![CDATA[ Talend is an open source provider of data integration products&amp;#44; it has a business model and organisation that more closely resembles that of a conventional software vendor&amp;#44; while still leveraging the open source model.]]>				
					</description>
					<author>
						<![CDATA[Talend]]>				
					</author>
					<pubDate>
						Tue, 10 Feb 2009 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Sun Products Test Drive &amp; #45; Try and Buy]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/102250?pos=33&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=102250&amp;c=CORE</link>
					<description>
						<![CDATA[ Sun&apos;s free product trials give you the opportunity to test the very latest Sun Open Storage products and solutions for your business: absolutely free for a full 60 days, with full technical support.]]>				
					</description>
					<author>
						<![CDATA[Sun Microsystems, Inc.]]>				
					</author>
					<pubDate>
						Wed, 10 Dec 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Increase Profits and Customer Satisfaction in the Communications Industry]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5137368?pos=6&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5137368&amp;c=CORE</link>
					<description>
						<![CDATA[ Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth.]]>				
					</description>
					<author>
						<![CDATA[Infor CRM]]>				
					</author>
					<pubDate>
						Fri, 05 Dec 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Reducing Backup Volume: Key Ways your Organization can Save]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/101158?pos=48&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=101158&amp;c=CORE</link>
					<description>
						<![CDATA[ This case study explains how Quantum DXi3500 Saves Virtual Iron Time &amp;#38; Money with 95% Reduction in Backup Volume and Saving $12&amp;#44;000 annually on tape media costs.]]>				
					</description>
					<author>
						<![CDATA[Quantum Corporation]]>				
					</author>
					<pubDate>
						Thu, 23 Oct 2008 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Leading Virtualization 2.0: How Intel is Driving Virtualization Beyond Consolidation Into a ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139902?pos=47&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5139902&amp;c=CORE</link>
					<description>
						<![CDATA[ Virtualization is one of the hottest technologies in IT infrastructure today. Intel is helping enable the next generation of virtualization usage efficiently. Virtualization 2.0 focuses on increasing service efficiency through flexible resource management. In the near future, this usage model will become absolutely critical to data centers.]]>				
					</description>
					<author>
						<![CDATA[Insight &amp; Intel]]>				
					</author>
					<pubDate>
						Wed, 01 Oct 2008 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Magic Quadrant for Secure Web Gateway, 2008]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5135790?pos=15&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5135790&amp;c=CORE</link>
					<description>
						<![CDATA[ Secure Web gateway solutions protect Web-surfing PCs from infection and enforce company policies.  Incumbant providers have been slow to respond to changing demands, while new vendors are struggling to get the right product mix and prove their mettle in the demanding enterprise market.]]>				
					</description>
					<author>
						<![CDATA[Blue Coat]]>				
					</author>
					<pubDate>
						Thu, 11 Sep 2008 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Worst Practices in SOA Implementation: Why Service-Oriented Architectures Fail]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/91608?pos=46&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=91608&amp;c=CORE</link>
					<description>
						<![CDATA[ Service-oriented architecture (SOA) enables different programs, applications, and tools to interact via self-contained services that do not depend on the context or state of the other service. This white paper provides insight into the top-four worst practices for SOA integration, and how to avoid and/or overcome these worst practices.]]>				
					</description>
					<author>
						<![CDATA[Information Builders Inc.]]>				
					</author>
					<pubDate>
						Mon, 01 Oct 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[CRM Your Salespeople Will Love]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98728?pos=26&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=98728&amp;c=CORE</link>
					<description>
						<![CDATA[ Customer Relationship Management (CRM) can bring enormous benefits to companies, but only if users adopt it. Explore user adoption problems and an overview of the newest CRM features designed to drive ease of use and high rates of user adoption.]]>				
					</description>
					<author>
						<![CDATA[Oracle Corporation]]>				
					</author>
					<pubDate>
						Sat, 01 Sep 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Business Technology Marketing Benchmarks 2007-2008 PDF Slides]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/89932?pos=11&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=89932&amp;c=CORE</link>
					<description>
						<![CDATA[ Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Mon, 23 Jul 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Buying Criteria for Disk-to-Disk Solutions]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139675?pos=2&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=5139675&amp;c=CORE</link>
					<description>
						<![CDATA[ Disk-to-Disk (D2D) backup has emerged in recent years to become a critical storage component of an enterprises’ data protection environment. Taneja Group has identified a locus of buying criteria that we believe compose the overall simplicity of operation of a D2D solution.]]>				
					</description>
					<author>
						<![CDATA[Data Domain]]>				
					</author>
					<pubDate>
						Tue, 01 May 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[How White Papers Can Boost Your Lead Gen Campaigns]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/85316?pos=5&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=85316&amp;c=CORE</link>
					<description>
						<![CDATA[ In this presentation document, white paper guru Michael Stelzner, author of &quot;Writing White Papers: How to Capture Readers and Keep Them Engaged,&quot; will share his secrets on creating effective white papers that attract prospects in droves.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Sun, 01 Oct 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Strategies for Distributing Your Online Content: Why, Where and How]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/83735?pos=19&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=83735&amp;c=CORE</link>
					<description>
						<![CDATA[ In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Thu, 20 Jul 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
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					<title>
					<![CDATA[Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect &apos; s View]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/83134?pos=1&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=83134&amp;c=CORE</link>
					<description>
						<![CDATA[ SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Thu, 01 Jun 2006 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Marketing and Demand Creation in B2B Marketplace: The Prospect &apos; s View]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/82727?pos=23&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=82727&amp;c=CORE</link>
					<description>
						<![CDATA[ Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Mon, 01 May 2006 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Podcast - Eight Rules for Creating Great White Papers]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/81030?pos=31&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=81030&amp;c=CORE</link>
					<description>
						<![CDATA[ White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This podcast outlines eight key steps to take when writing a white paper and what you should do once the paper is written.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Tue, 07 Mar 2006 00:00:00 EST				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Podcast - Improve Results with an Intelligent Content Strategy]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/81209?pos=24&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=81209&amp;c=CORE</link>
					<description>
						<![CDATA[ The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Tue, 07 Mar 2006 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml						
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			<item>					
					<title>
					<![CDATA[How Savvy Technology Marketers Can Improve Results with an Intelligent Content Strategy]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/78307?pos=25&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=78307&amp;c=CORE</link>
					<description>
						<![CDATA[ The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Sat, 01 Oct 2005 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Define What &apos; s Valued Online - A Webcast Presented by KnowledgeStorm]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/77387?pos=34&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=77387&amp;c=CORE</link>
					<description>
						<![CDATA[ The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Tue, 27 Sep 2005 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Buying%20Enterprise%20Marketing%20Software/ds,CORE/oe,utf8/rss.xml">
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			<item>					
					<title>
					<![CDATA[Eight Rules for Creating Great White Papers]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/74728?pos=32&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=74728&amp;c=CORE</link>
					<description>
						<![CDATA[ White papers are one of the most misunderstood, miswritten and misused marketing tools available. While many companies think they need a white paper, few manage to write, design or use them to their full potential. This paper outlines eight key steps to take when writing a white paper and what you should do once the paper is written.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Thu, 12 May 2005 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Justifying Your Technology Investments Through ROI]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/64797?pos=43&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Buying Enterprise Marketing Software&amp;n=64797&amp;c=CORE</link>
					<description>
						<![CDATA[ As budgets stay tight and finance professionals become more involved in technology buying decisions, be better prepared to defend your business case through the use of financial metrics and Return on Investment (ROI) calculators.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Tue, 27 Apr 2004 00:00:00 EDT				
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