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	CRM Marketing Campaign Checklist  - KnowledgeStorm
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	KnowledgeStorm
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	en-us			
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	Copyright &amp;#169; 2008<a href="www.knowledgestorm.com">KnowledgeStorm, Inc.</a>  All rights reserved.				
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					<title>
					<![CDATA[Extraprise CRM Support Survey Report]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98908?pos=49&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98908&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper summarizes the results of the survey that was conducted at the Oracle Applications User Group’s COLLABORATE 08 conference in April 2008.]]>				
					</description>
					<author>
						<![CDATA[Extraprise Group, Inc.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
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					<title>
					<![CDATA[Customer Relationship Management - Fast Return on Investment (ROI) in Sage CRM SalesLogix  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/99027?pos=47&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=99027&amp;c=CORE</link>
					<description>
						<![CDATA[ This report explains how a wide range of Sage CRM SalesLogix customers define ROI and the return they are achieving with their Sage CRM SalesLogix implementations.]]>				
					</description>
					<author>
						<![CDATA[Sage (UK) Limited]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
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					<title>
					<![CDATA[On Demand CRM Goes Strategic]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98747?pos=38&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98747&amp;c=CORE</link>
					<description>
						<![CDATA[ Examine what is new in on-demand customer relationship management (CRM), learn the six questions every buyer should ask before making a CRM investment and gain key lessons for finding the right fit for your business.]]>				
					</description>
					<author>
						<![CDATA[Oracle Corporation.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
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			<item>					
					<title>
					<![CDATA[8 Seconds to Capture Attention: Silverpop’s Landing Page Report]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98856?pos=25&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98856&amp;c=CORE</link>
					<description>
						<![CDATA[ It’s estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.]]>				
					</description>
					<author>
						<![CDATA[Silverpop Systems Inc.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98857?pos=17&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98857&amp;c=CORE</link>
					<description>
						<![CDATA[ Transactional emails are those which companies send to customers to confirm a purchase, notify shipping dates, deliver warranty information etc, and it also provides marketers a rich opportunity to develop strong customer relationships.]]>				
					</description>
					<author>
						<![CDATA[Silverpop Systems Inc.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Incorporating WEB Analytics into Email Marketing: Five Quick-Start Tactics for Marketers]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98861?pos=16&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98861&amp;c=CORE</link>
					<description>
						<![CDATA[ Read this whitepaper to learn how to use Web Analytics data to enable you to better understand your customers’ needs and more effectively market to them. Learn a formula based on the five Ws to gain a more complete understanding of a situation or subject.]]>				
					</description>
					<author>
						<![CDATA[Silverpop Systems Inc.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[How Do You Score? Silverpop &apos; s Benchmark Study of B2B Lead Management Practices]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/99331?pos=14&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=99331&amp;c=CORE</link>
					<description>
						<![CDATA[ Listen to this webinar and learn how to grab a peek at your competitors marketing results. 
It also discusses lead growth, form completion rate, email performance metrics, channels, and best practices.]]>				
					</description>
					<author>
						<![CDATA[Vtrenz, Inc]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Web 2.0 Email Marketing: 5 Steps to Unrivaled Results]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98860?pos=12&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98860&amp;c=CORE</link>
					<description>
						<![CDATA[ This whitepaper explores the Internet phenomenon known as “Web 2.0” that is reshaping the Internet and helping marketers. Also discussed are five techniques for staying competitive and achieving high returns in a Web 2.0 world.]]>				
					</description>
					<author>
						<![CDATA[Silverpop Systems Inc.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[The Best Database Marketing Discoveries for B2B Companies]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98913?pos=11&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98913&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper introduces client snapshots which illustrates how implementing specific B2B database marketing tactics improved the results and effectiveness of each company’s overall marketing spend.]]>				
					</description>
					<author>
						<![CDATA[Extraprise Group, Inc.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[From Cold to Hot: Lead Nurturing Programs That Generate Sales]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/99329?pos=8&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=99329&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper explains the importance of lead nurturing—in the lead management process. It takes a look at best practices for nurturing leads in today’s competitive business environment, and offers advice for implementing a lead-nurturing program.]]>				
					</description>
					<author>
						<![CDATA[Vtrenz, Inc]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Why B2C Database Marketing Firms Don &apos; t Understand B2B Companies]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98911?pos=7&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98911&amp;c=CORE</link>
					<description>
						<![CDATA[ This whitepaper explains why B2C-oriented database marketing firms lack an understanding of how the data they manage and discover are really used. It also addresses how B2B marketers need a complex process to make their efforts more productive.]]>				
					</description>
					<author>
						<![CDATA[Extraprise Group, Inc.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[That Was Then This Is Now: The New Rules of Email Marketing]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98863?pos=6&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98863&amp;c=CORE</link>
					<description>
						<![CDATA[ To make an email program succeed and thrive, marketers need to constantly evolve their email programs to improve relevancy.]]>				
					</description>
					<author>
						<![CDATA[Silverpop Systems Inc.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98862?pos=3&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98862&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.]]>				
					</description>
					<author>
						<![CDATA[Silverpop Systems Inc.]]>				
					</author>
					<pubDate>
						Fri, 01 Aug 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[IP Enabled Contact Centers: Lowering Costs, Raising the Customer Experience]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/93668?pos=36&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=93668&amp;c=CORE</link>
					<description>
						<![CDATA[ This paper explores how Internet Protocol (IP) can be leveraged to lower the cost of enhancing customer service via the contact center.]]>				
					</description>
					<author>
						<![CDATA[Avaya, Inc]]>				
					</author>
					<pubDate>
						Tue, 01 Jul 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Checklist for VPs Responsible for Data Center Consolidation/Migration]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98105?pos=32&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98105&amp;c=CORE</link>
					<description>
						<![CDATA[ Consolidating or migrating a data center is a high-risk, expensive project. As the VP responsible for managing your company’s data center project, you need to ensure that your team has what it needs.]]>				
					</description>
					<author>
						<![CDATA[Mazu Networks.]]>				
					</author>
					<pubDate>
						Tue, 01 Jul 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Best Practices in Reconciliation: A Practical Guide for Asset Managers]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98239?pos=22&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98239&amp;c=CORE</link>
					<description>
						<![CDATA[ This whitepaper explains why automated reconciliation is quickly evolving into a competitive necessity. The costs associated with manual reconciliation, the benefits from automation, and the best reconciliation workflow model will all be discussed.]]>				
					</description>
					<author>
						<![CDATA[Advent Software,  Inc]]>				
					</author>
					<pubDate>
						Tue, 01 Jul 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Web 2.0 in Action! How SAP Is Leveraging Web 2.0 in CRM to Improve Customer Experience.]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/98004?pos=50&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=98004&amp;c=CORE</link>
					<description>
						<![CDATA[ This paper discusses how SAP leverages Web 2.0 in CRM to improve customer experience. It examines SAP’s approach to Web 2.0, and how SAP has incorporated the Web 2.0 technological principles within SAP CRM.]]>				
					</description>
					<author>
						<![CDATA[SAP America, Inc.]]>				
					</author>
					<pubDate>
						Sun, 01 Jun 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Streamlining Marketing Management and Processes, a Merrill Lynch Success Story]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/97822?pos=33&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=97822&amp;c=CORE</link>
					<description>
						<![CDATA[ This 2002 case study details Merrill Lynch’s GPC Marketing team that successfully implemented Aprimo’s Planning &amp; Financial Management solution to better manage their $100 million-plus marketing spend.]]>				
					</description>
					<author>
						<![CDATA[Aprimo, Inc.]]>				
					</author>
					<pubDate>
						Sun, 01 Jun 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[E-Guide: Effective Desktop Management]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/97899?pos=20&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=97899&amp;c=CORE</link>
					<description>
						<![CDATA[ This E-Guide, designed for the IT Professional, offers best practice checklists and articles to simplify IT Management—with a definition of desktop management, checklists on patch management, and patch management prioritization as well as asset management.]]>				
					</description>
					<author>
						<![CDATA[Symantec Corporation.]]>				
					</author>
					<pubDate>
						Sun, 01 Jun 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Top 5 Best Practices for Creating Effective Campaign Dashboards]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/97039?pos=15&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=97039&amp;c=CORE</link>
					<description>
						<![CDATA[ We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.]]>				
					</description>
					<author>
						<![CDATA[Tableau Software.]]>				
					</author>
					<pubDate>
						Sun, 01 Jun 2008 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[How to Choose the Right Programmable Logic Controller (PLC) for Your Industrial Automation  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/96254?pos=37&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=96254&amp;c=CORE</link>
					<description>
						<![CDATA[ This worksheet is intended to function as a checklist of the most important areas to consider when researching a PLC.]]>				
					</description>
					<author>
						<![CDATA[Automation Direct]]>				
					</author>
					<pubDate>
						Thu, 01 May 2008 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Everything You Don &apos; t Know about Desktop Search]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/96398?pos=18&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=96398&amp;c=CORE</link>
					<description>
						<![CDATA[ Discover the difference between today&apos;s newer consumer desktop search products and the mature, tried-and-true business-oriented solutions. Includes a 12-step checklist to help you better evaluate desktop search for the enterprise.]]>				
					</description>
					<author>
						<![CDATA[ISYS Search]]>				
					</author>
					<pubDate>
						Thu, 01 May 2008 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Customer Information Quality Protection and Assessment]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/96085?pos=24&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=96085&amp;c=CORE</link>
					<description>
						<![CDATA[ A Customer Information Quality Assessment (C-IQA) provides a systematic review of your customer data, reporting on key information quality metrics to help you understand how effectively you are able to manage your customers.]]>				
					</description>
					<author>
						<![CDATA[Datanomic.]]>				
					</author>
					<pubDate>
						Fri, 25 Apr 2008 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Vestcom International: Personalization Drives Repeat Business]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/96124?pos=40&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=96124&amp;c=CORE</link>
					<description>
						<![CDATA[ Vestcom International is a New Jersey-based firm that offers end-to-end personalized communication solutions. Vestcom used Exstream Software&apos;s Dialogue solution to design a sophisticated relationship management program that is fostering...]]>				
					</description>
					<author>
						<![CDATA[Exstream Software.]]>				
					</author>
					<pubDate>
						Tue, 01 Apr 2008 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Best Practices for Implementing Automated Functional Testing Solutions]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/96224?pos=23&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=96224&amp;c=CORE</link>
					<description>
						<![CDATA[ By automating functional testing, your enterprise can take major steps forward in your ability to improve automated business processes. Your development and QA teams can increase both the speed and accuracy of the testing processes, and your IT department can achieve a higher ROI from software projects while cutting risk.]]>				
					</description>
					<author>
						<![CDATA[Hewlett-Packard Company]]>				
					</author>
					<pubDate>
						Tue, 01 Apr 2008 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Case Study: Leading Gaming and Entertainment Company Increases Customer Loyalty with  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/94657?pos=28&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=94657&amp;c=CORE</link>
					<description>
						<![CDATA[ Equifax built a comprehensive test database parallel to the client’s current system – with the added challenge of a changing operations system and delivered a database solution that exceeded the client’s expectations.]]>				
					</description>
					<author>
						<![CDATA[Equifax.]]>				
					</author>
					<pubDate>
						Sat, 01 Mar 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Addressing Wireless Security - Wireless Security Checklist: 9 Ways to Secure Your Network]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/94241?pos=43&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=94241&amp;c=CORE</link>
					<description>
						<![CDATA[ With the increased reliance on wireless networks, businesses are becoming more concerned about wireless security on their networks.]]>				
					</description>
					<author>
						<![CDATA[Cisco Systems, Inc]]>				
					</author>
					<pubDate>
						Thu, 28 Feb 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Network Security Checklist]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/94239?pos=26&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=94239&amp;c=CORE</link>
					<description>
						<![CDATA[ Every SMB should have a written (and thoughtfully prepared) network-security plan in place.]]>				
					</description>
					<author>
						<![CDATA[Cisco Systems, Inc]]>				
					</author>
					<pubDate>
						Thu, 28 Feb 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Vtrenz, A Silverpop Solution Marketing Automation for Lead Generation]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/92811?pos=4&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=92811&amp;c=CORE</link>
					<description>
						<![CDATA[ Vtrenz helps you maximize your marketing efforts, improve your efficiencies, increase revenue and accelerate the lead-to-sale timeline.]]>				
					</description>
					<author>
						<![CDATA[Vtrenz, Inc]]>				
					</author>
					<pubDate>
						Thu, 17 Jan 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[10 Ways to Improve B2B Email Deliverability and Effectiveness]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/92906?pos=29&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=92906&amp;c=CORE</link>
					<description>
						<![CDATA[ Learn 10 ways you can improve your B2B email deliverability. Taking steps to protect your email deliverability will pay huge dividends in the future in the way of increased sales opportunities and more profitable customer relationships.]]>				
					</description>
					<author>
						<![CDATA[Vtrenz, Inc]]>				
					</author>
					<pubDate>
						Tue, 01 Jan 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Dynamic Content in Action: DiscountBeautyCenter.com Case Study]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/92700?pos=21&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=92700&amp;c=CORE</link>
					<description>
						<![CDATA[ Listrak&apos;s marketing and professional services departments teamed up to help DiscountBeautyCenter.com, an online supplier of brand name cosmetics, fragrances, and professional beauty supplies.]]>				
					</description>
					<author>
						<![CDATA[Listrak.]]>				
					</author>
					<pubDate>
						Tue, 01 Jan 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Essential Email Marketing Deliverability Guide]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/92701?pos=10&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=92701&amp;c=CORE</link>
					<description>
						<![CDATA[ In this white, learn ways to ensure e-mails in your marketing campaign bypass internet filters and escape junk mail folders.  The experts at Listrak have the details for you.]]>				
					</description>
					<author>
						<![CDATA[Listrak.]]>				
					</author>
					<pubDate>
						Tue, 01 Jan 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Dynamic Content Strategy Guide: Five Essential Email Campaigns]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/92702?pos=5&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=92702&amp;c=CORE</link>
					<description>
						<![CDATA[ Dynamic content allows you to get to know your customers and subscribers on an intimate level, strengthening your relationships and increasing brand loyalty.]]>				
					</description>
					<author>
						<![CDATA[Listrak.]]>				
					</author>
					<pubDate>
						Tue, 01 Jan 2008 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[CRM: The Essential Guide - Five Principles for CRM Success]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/92211?pos=45&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=92211&amp;c=CORE</link>
					<description>
						<![CDATA[ This CRM guide distills insights from customers, prospects, industry analysts, and the press down to five key principles for CRM success. Use these five CRM principles as a guide for selecting the right solution and deploying CRM successfully. These principles will help you develop a CRM strategy that is aligned with your company’s strategic goals.]]>				
					</description>
					<author>
						<![CDATA[CDC Software - Pivotal CRM]]>				
					</author>
					<pubDate>
						Tue, 11 Dec 2007 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Forum Management for Complex Business Requirements]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/91065?pos=48&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=91065&amp;c=CORE</link>
					<description>
						<![CDATA[ The FORUM Management Series is program management software for organizations offering program services, including training and education, events, publications, and membership management. These highly specialized program services provide companies with completely integrated marketing, sales, operations, e-commerce, and accounting solutions.]]>				
					</description>
					<author>
						<![CDATA[Gurango Software Corporation]]>				
					</author>
					<pubDate>
						Tue, 02 Oct 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Quality Management and Control in Healthcare]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/90202?pos=44&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=90202&amp;c=CORE</link>
					<description>
						<![CDATA[ A great deal of healthcare quality control activities consist of data acquisition, recording of survey results, and analyzing quality control metrics. This paper explains how technology can make many of these activities easier to perform or even eliminate them completely, and how a formal quality control program must use technology to be practical.]]>				
					</description>
					<author>
						<![CDATA[PRAGMATE]]>				
					</author>
					<pubDate>
						Sat, 01 Sep 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Learn More About KnowledgeStorm]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/71180?pos=35&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=71180&amp;c=CORE</link>
					<description>
						<![CDATA[ KnowledgeStorm is the Internet&apos;s top-ranked search resource for technology solutions and information. With our premier network, search expertise and performance tools and services, KnowledgeStorm provides technology vendors the most opportunities to reach buyers on the Internet and convert them into Web leads.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Fri, 01 Jun 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/86406?pos=30&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=86406&amp;c=CORE</link>
					<description>
						<![CDATA[ View the slides presented in the &quot;New Research: How to Improve Your B2B Email Marketing Results in 2007&quot; Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what&apos;s not working, list growth strategies and how email budgets are changing for 2007.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Wed, 07 Feb 2007 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Customizable Customer Relationship Management (CRM) Suite for Enterprises]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/86925?pos=2&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=86925&amp;c=CORE</link>
					<description>
						<![CDATA[ Pivotal CRM delivers rich CRM functionality out of the box to help organizations implement quickly with a lower total cost of ownership. As the market’s most customizable CRM solution, Pivotal CRM enables companies to cost-effectively adapt &amp; integrate to fit their unique business processes.]]>				
					</description>
					<author>
						<![CDATA[CDC Software - Pivotal CRM]]>				
					</author>
					<pubDate>
						Mon, 05 Feb 2007 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[New Research: How to Improve Your B2B Email Marketing Results in 2007]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/86299?pos=31&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=86299&amp;c=CORE</link>
					<description>
						<![CDATA[ Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what&apos;s not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Thu, 04 Jan 2007 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[The Executive Guide to CRM Architecture: Why CRM Flexibility Will Impact Your Success]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/86933?pos=39&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=86933&amp;c=CORE</link>
					<description>
						<![CDATA[ Most CRM vendors claim their solution is customizable. Understanding what &quot;customizable&quot; really means, however, can make the difference between attaining your organization&apos;s goals and implementation disaster.  

CDC Software is pleased to offer you a new free white paper that will help you understand the difference and why it matters.]]>				
					</description>
					<author>
						<![CDATA[CDC Software - Pivotal CRM]]>				
					</author>
					<pubDate>
						Thu, 30 Nov 2006 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Top 5 Ways to Identify Sales and Marketing Misalignment]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/85574?pos=1&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=85574&amp;c=CORE</link>
					<description>
						<![CDATA[ As a manager faced with misaligned marketing and sales operations, what can you do? CRM-based dashboards and campaign management solutions can help bridge the gap and provide a more integrated view of sales and marketing activities. This paper explains some things you can do before major campaigns to ensure cohesion between sales and marketing.]]>				
					</description>
					<author>
						<![CDATA[The Content Factor]]>				
					</author>
					<pubDate>
						Fri, 10 Nov 2006 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[How White Papers Can Boost Your Lead Gen Campaigns]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/85316?pos=13&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=85316&amp;c=CORE</link>
					<description>
						<![CDATA[ In this presentation document, white paper guru Michael Stelzner, author of &quot;Writing White Papers: How to Capture Readers and Keep Them Engaged,&quot; will share his secrets on creating effective white papers that attract prospects in droves.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Sun, 01 Oct 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[How White Papers Can Turbo-Boost Your Lead Gen Campaigns]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/84885?pos=9&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=84885&amp;c=CORE</link>
					<description>
						<![CDATA[ In this upcoming Webcast, &quot;How White Papers Can Turbo-Boost Your Lead Gen Campaigns&quot;, white paper guru Michael Stelzner, author of &quot;Writing White Papers: How to Capture Readers and Keep Them Engaged,&quot; will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Fri, 01 Sep 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
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					<title>
					<![CDATA[Control the Customer Experience - Improve Marketing, Sales, and Service Processes with  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/59844?pos=42&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=59844&amp;c=CORE</link>
					<description>
						<![CDATA[ In today&apos;s extremely competitive Internet economy it is more important than ever for companies to fully embrace new technology to optimize their business processes. Find out how TechExcel&apos;s CRM incorporates The Active Customer model for the three core business groups - employees, customers, and partners.]]>				
					</description>
					<author>
						<![CDATA[TechExcel, Inc.]]>				
					</author>
					<pubDate>
						Mon, 01 May 2006 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Web Lead Evaluation and Scoring Study]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/81879?pos=41&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=81879&amp;c=CORE</link>
					<description>
						<![CDATA[ KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Thu, 06 Apr 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
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			<item>					
					<title>
					<![CDATA[Astea Alliance Service Management Suite]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/77202?pos=19&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=77202&amp;c=CORE</link>
					<description>
						<![CDATA[ Astea Alliance service management suite integrates &amp; optimizes business processes for Contact Center, Field Service, Depot Repair, Logistics, Professional Services, &amp; Sales &amp; Marketing. Astea helps organizations maximize the value of their service operations by providing comprehensive, cost-effective solutions that optimize the service enterprise.]]>				
					</description>
					<author>
						<![CDATA[Astea International Inc.]]>				
					</author>
					<pubDate>
						Wed, 07 Sep 2005 00:00:00 EDT				
					</pubDate>
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			</item>
		
			<item>					
					<title>
					<![CDATA[CRM from the Inside Out]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/69403?pos=46&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=69403&amp;c=CORE</link>
					<description>
						<![CDATA[ Before you impress your customers with the capabilities in new CRM apps, you better convince your employees.]]>				
					</description>
					<author>
						<![CDATA[CRMindustry.com]]>				
					</author>
					<pubDate>
						Sun, 01 Aug 2004 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
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			</item>
		
			<item>					
					<title>
					<![CDATA[M1 - ERP Software for the Small to Medium Manufacturer]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/59609?pos=34&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=59609&amp;c=CORE</link>
					<description>
						<![CDATA[ M1 by B&amp;G™ is a manufacturing ERP software system specifically designed for small to medium manufacturers including job shops, custom and mixed mode manufacturers and make to order manufacturers. M1 by B&amp;G™ provides total integration and automation from quoting through invoicing and is capable of flexible and fully supported customisation.]]>				
					</description>
					<author>
						<![CDATA[Bowen &amp; Groves]]>				
					</author>
					<pubDate>
						Thu, 02 Oct 2003 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,CRM Marketing Campaign Checklist/ds,CORE/oe,utf8/rss.xml						
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			<item>					
					<title>
					<![CDATA[Astea Alliance - Service Lifecycle Management]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/25292?pos=27&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=CRM Marketing Campaign Checklist&amp;n=25292&amp;c=CORE</link>
					<description>
						<![CDATA[ Astea Alliance -supports the complete service lifecycle, and enables you to manage staff 
and inventory more efficiently while providing higher levels of service to customers. It provides a single, unified view of all service transactions &amp; gives you a wealth of decision support tools to continuously refine the quality of your service process.]]>				
					</description>
					<author>
						<![CDATA[Astea International Inc.]]>				
					</author>
					<pubDate>
						Fri, 25 Oct 2002 00:00:00 EDT				
					</pubDate>
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