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	Conversion B2B Markets  - KnowledgeStorm
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	KnowledgeStorm
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	en-us			
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	Copyright &amp;#169; 2009<a href="www.knowledgestorm.com">KnowledgeStorm, Inc.</a>  All rights reserved.				
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					<title>
					<![CDATA[Key Trends in B2B Ecommerce]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140913?pos=21&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5140913&amp;c=CORE</link>
					<description>
						<![CDATA[ Join Brian Walker as he discusses emerging trends within B2B eCommerce for you to use in evolving  your own B2B online experience.]]>				
					</description>
					<author>
						<![CDATA[Elastic Path]]>				
					</author>
					<pubDate>
						Tue, 17 Nov 2009 00:00:00 EST				
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					<title>
					<![CDATA[10 Quick Wins for Sales &amp; Marketing]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140794?pos=34&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5140794&amp;c=CORE</link>
					<description>
						<![CDATA[ In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close.]]>				
					</description>
					<author>
						<![CDATA[ZoomInfo]]>				
					</author>
					<pubDate>
						Mon, 09 Nov 2009 00:00:00 EST				
					</pubDate>
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					<title>
					<![CDATA[Tesco Migrates Crucial Mainframe Applications to Create a Common Operating Model that can  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5140422?pos=49&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5140422&amp;c=CORE</link>
					<description>
						<![CDATA[ The retail giant Tesco has aggressive plans for global growth and has expanded its international presence significantly, including penetration of the huge US market. A key element in its expansion plan is its common operating model, which called for crucial mainframe applications to be modernized to run on standardized platforms worldwide.]]>				
					</description>
					<author>
						<![CDATA[Micro Focus, Ltd]]>				
					</author>
					<pubDate>
						Tue, 27 Oct 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Enabling Secure B2B Collaboration: Cloud-Based Authentication for Next-Generation Extranets]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139912?pos=37&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5139912&amp;c=CORE</link>
					<description>
						<![CDATA[ Online communities, social networks, and global sharing of rich media are just a few of the new beyond-traditional extranet technologies being adopted today. This paper shows how to implement greater security for new social media enabled extranets, and how in-the-cloud services combined with mobile credentials enable two-factor authentication.]]>				
					</description>
					<author>
						<![CDATA[VeriSign, Inc]]>				
					</author>
					<pubDate>
						Tue, 06 Oct 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139818?pos=27&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5139818&amp;c=CORE</link>
					<description>
						<![CDATA[ This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.]]>				
					</description>
					<author>
						<![CDATA[TIBCO Spotfire Division]]>				
					</author>
					<pubDate>
						Mon, 05 Oct 2009 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[Which UPS is Right for the Job? &lt; br &gt; Considerations in Choosing Standby, Line &amp; #45; ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139726?pos=40&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5139726&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper describes how various UPS topologies work and looks at the impact of operating mode on five key factors of UPS performance]]>				
					</description>
					<author>
						<![CDATA[Eaton Corporation]]>				
					</author>
					<pubDate>
						Thu, 01 Oct 2009 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[Spotfire for CRM: Supercharge Your Sales and Marketing Analysis]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139005?pos=29&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5139005&amp;c=CORE</link>
					<description>
						<![CDATA[ This webcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.]]>				
					</description>
					<author>
						<![CDATA[TIBCO Spotfire Division]]>				
					</author>
					<pubDate>
						Fri, 11 Sep 2009 00:00:00 EDT				
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					<title>
					<![CDATA[Podcast: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139032?pos=28&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5139032&amp;c=CORE</link>
					<description>
						<![CDATA[ This podcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.]]>				
					</description>
					<author>
						<![CDATA[TIBCO Spotfire Division]]>				
					</author>
					<pubDate>
						Thu, 10 Sep 2009 00:00:00 EDT				
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			<item>					
					<title>
					<![CDATA[CloudBurst Marketing Demo]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5138851?pos=44&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5138851&amp;c=CORE</link>
					<description>
						<![CDATA[ IBM CloudBurst is a quick-start to cloud computing. Simply roll it into your data center to quickly see the benefits of cloud computing.]]>				
					</description>
					<author>
						<![CDATA[IBM]]>				
					</author>
					<pubDate>
						Tue, 08 Sep 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Sterling Commerce: Managed Services]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139079?pos=43&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5139079&amp;c=CORE</link>
					<description>
						<![CDATA[ Sterling Commerce Managed Services include Business-to-Business (B2B) integration solutions, allowing trading organizations to interact with each other across a secure network. Long considered as only appropriate for large organizations, Sterling Commerce Managed Services provide organizations of all sizes with the ability to trade and collaborate.]]>				
					</description>
					<author>
						<![CDATA[Sterling Commerce]]>				
					</author>
					<pubDate>
						Tue, 01 Sep 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[End-to-End Business-to-Partner Integration: A Strategy for Revenue Growth and Cost- ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139093?pos=36&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5139093&amp;c=CORE</link>
					<description>
						<![CDATA[ Flexible software solutions that reduce costs while driving revenue expansion are welcome in any business climate. But when money is tight and markets are in a state flux, they are essential.  Download this white paper for practical strategies on how to achieve this.]]>				
					</description>
					<author>
						<![CDATA[Sterling Commerce]]>				
					</author>
					<pubDate>
						Tue, 01 Sep 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Business Value of Sterling Commerce Managed Services for B2B Integration]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5139080?pos=22&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5139080&amp;c=CORE</link>
					<description>
						<![CDATA[ Increasing cost controls and unpredictable cost increases are leading many enterprises to rethink how they support their business-to-business (B2B) operations.  As a result, many enterprises are choosing to outsource B2B integration by partnering with a managed services provider.]]>				
					</description>
					<author>
						<![CDATA[Sterling Commerce]]>				
					</author>
					<pubDate>
						Tue, 01 Sep 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Using Webinars to Engage Prospects]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5138338?pos=3&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5138338&amp;c=CORE</link>
					<description>
						<![CDATA[ View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages.]]>				
					</description>
					<author>
						<![CDATA[Citrix Online]]>				
					</author>
					<pubDate>
						Wed, 19 Aug 2009 00:00:00 EDT				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Storage Evolution: Leveraging and Revolutionizing your Storage Network]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5136350?pos=47&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5136350&amp;c=CORE</link>
					<description>
						<![CDATA[ It&apos;s been estimated that Open Storage architectures will make up just under 12 % of the market by 2011, fueled by the industry&apos;s need for more scalable and economic storage. The following podcast will present the ideas and strategies of Open Storage and the key benefits it delivers to storage architectures.]]>				
					</description>
					<author>
						<![CDATA[Sun Microsystems, Inc.]]>				
					</author>
					<pubDate>
						Mon, 08 Jun 2009 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[Coinstar Selects the Most Profitable Machine Locations]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5135496?pos=30&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5135496&amp;c=CORE</link>
					<description>
						<![CDATA[ Coinstar, a coin conversion company, needed to identify new and profitable locations for their coin conversion machines.  They turned to SPSS Inc.&apos;s data integration and analysis capabilities with various demographic and geography-based variables. Read this case study for more details.]]>				
					</description>
					<author>
						<![CDATA[SPSS Inc. Worldwide Headquarters]]>				
					</author>
					<pubDate>
						Mon, 04 May 2009 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[Secure and Cost-Effective Data Transport- Presentation slides]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5135752?pos=50&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5135752&amp;c=CORE</link>
					<description>
						<![CDATA[ Do you know what data transport technology options are available in today&apos;s market? This paper will help you assess economic, operational, and security factors involved in selecting data transport technology and present Ethernet carrier services as an attractive data transport option.]]>				
					</description>
					<author>
						<![CDATA[Thales]]>				
					</author>
					<pubDate>
						Tue, 21 Apr 2009 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[Dell &amp; #39;s SMART Approach to Workload Automation]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5135113?pos=42&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5135113&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper discusses why Dell chose BMC&amp;#39;s CONTROL-M when they embarked on a broad initiative to integrate and upgrade its IT services to better satisfy business needs.]]>				
					</description>
					<author>
						<![CDATA[BMC Software, Inc]]>				
					</author>
					<pubDate>
						Fri, 17 Apr 2009 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[How to Assure ERP Success: Taking Ownership]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5131613?pos=41&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5131613&amp;c=CORE</link>
					<description>
						<![CDATA[ CarSound CFO Steve Ragow encourages you to take ownership of and master your ERP system to assure your success.]]>				
					</description>
					<author>
						<![CDATA[IFS]]>				
					</author>
					<pubDate>
						Mon, 12 Jan 2009 00:00:00 EST				
					</pubDate>
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					<title>
					<![CDATA[Data Conversion in a System Migration: Best Practices for Compliance and Continuity]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5134922?pos=39&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5134922&amp;c=CORE</link>
					<description>
						<![CDATA[ This document is designed to help firms understand their data conversion options. It outlines what data is critical and must be converted for compliance purposes and business continuity, what data is not critical, the relationship between data conversion and reporting, and what to look for in a new technology provider relative to data conversion.]]>				
					</description>
					<author>
						<![CDATA[Advent Software, Inc]]>				
					</author>
					<pubDate>
						Thu, 01 Jan 2009 00:00:00 EST				
					</pubDate>
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					<title>
					<![CDATA[Addressing the challenges of implementing a customer-centric strategy]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5137365?pos=33&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5137365&amp;c=CORE</link>
					<description>
						<![CDATA[ The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi&amp;#45;channel touchpoints.]]>				
					</description>
					<author>
						<![CDATA[Infor CRM]]>				
					</author>
					<pubDate>
						Fri, 05 Dec 2008 00:00:00 EST				
					</pubDate>
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					<![CDATA[B2B Lead Gen: Marketing ROI Performance &amp; Evaluation Study]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5138335?pos=5&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5138335&amp;c=CORE</link>
					<description>
						<![CDATA[ MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study&apos;s full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization.]]>				
					</description>
					<author>
						<![CDATA[Citrix Online]]>				
					</author>
					<pubDate>
						Mon, 01 Dec 2008 00:00:00 EST				
					</pubDate>
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			<item>					
					<title>
					<![CDATA[Monitoring Trading Partner Agreements - Using Business Intelligence to Enhance BAM Activities]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/5136813?pos=38&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=5136813&amp;c=CORE</link>
					<description>
						<![CDATA[ This white paper will explain what to look for in a complete integration platform and how to use BI technology in conjunction with BAM tools to achieve zero information latency and self-correcting processes.]]>				
					</description>
					<author>
						<![CDATA[Information Builders]]>				
					</author>
					<pubDate>
						Sun, 01 Jun 2008 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Connecting Through Content, Issue Three: Putting It All Together -- Driving Content  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/90153?pos=26&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=90153&amp;c=CORE</link>
					<description>
						<![CDATA[ In the previous two Connecting Through Content studies, B2B marketers and business and technology buyers weighed in on content distribution, lead follow-up and more. This final study in the series examines what happens once that registration has been submitted — the critical point of the program’s success or failure.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Tue, 07 Aug 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Connecting Through Content Issue Three Podcast]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/90159?pos=46&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=90159&amp;c=CORE</link>
					<description>
						<![CDATA[ This is a podcast of the overview and key findings from the final study in the Connecting Through Content series.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Wed, 01 Aug 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Business Technology Marketing Benchmarks 2007-2008 PDF Slides]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/89932?pos=8&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=89932&amp;c=CORE</link>
					<description>
						<![CDATA[ Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Mon, 23 Jul 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Business Technology Marketing Benchmarks 2007-2008]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/89417?pos=9&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=89417&amp;c=CORE</link>
					<description>
						<![CDATA[ Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Thu, 21 Jun 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Connecting Through Content, Issue Two]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/77699?pos=32&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=77699&amp;c=CORE</link>
					<description>
						<![CDATA[ Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Mon, 21 May 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Podcast--Connecting Through Content Issue One: How Technology Marketers Meet Buyers &apos;  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/87982?pos=20&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=87982&amp;c=CORE</link>
					<description>
						<![CDATA[ This report discusses content strategies and preferences from the unique perspectives of both the B2B technology buyers and marketers.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Tue, 01 May 2007 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Connecting Through Content: Issue One]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/87939?pos=15&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=87939&amp;c=CORE</link>
					<description>
						<![CDATA[ This report, Issue One: How Technology Marketers Meet Buyers&apos; Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers&apos; and technology buyers&apos; perspectives.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Thu, 01 Mar 2007 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/86406?pos=6&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=86406&amp;c=CORE</link>
					<description>
						<![CDATA[ View the slides presented in the &quot;New Research: How to Improve Your B2B Email Marketing Results in 2007&quot; Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what&apos;s not working, list growth strategies and how email budgets are changing for 2007.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Wed, 07 Feb 2007 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/86977?pos=25&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=86977&amp;c=CORE</link>
					<description>
						<![CDATA[ Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later &quot;pile on&quot; to more advanced, but also more competitive, leads.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Thu, 01 Feb 2007 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[New Research: How to Improve Your B2B Email Marketing Results in 2007]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/86299?pos=7&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=86299&amp;c=CORE</link>
					<description>
						<![CDATA[ Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what&apos;s not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Thu, 04 Jan 2007 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Podcast - Emerging Media Series: Online Video, Social Networks and Wikis]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/85801?pos=1&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=85801&amp;c=CORE</link>
					<description>
						<![CDATA[ This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Tue, 28 Nov 2006 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Emerging Media Series: Online Video, Social Networks and Wikis]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/85553?pos=2&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=85553&amp;c=CORE</link>
					<description>
						<![CDATA[ This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Thu, 09 Nov 2006 00:00:00 EST				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[How White Papers Can Boost Your Lead Gen Campaigns]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/85316?pos=23&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=85316&amp;c=CORE</link>
					<description>
						<![CDATA[ In this presentation document, white paper guru Michael Stelzner, author of &quot;Writing White Papers: How to Capture Readers and Keep Them Engaged,&quot; will share his secrets on creating effective white papers that attract prospects in droves.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Sun, 01 Oct 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/84548?pos=13&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=84548&amp;c=CORE</link>
					<description>
						<![CDATA[ This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Fri, 08 Sep 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[How White Papers Can Turbo-Boost Your Lead Gen Campaigns]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/84885?pos=24&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=84885&amp;c=CORE</link>
					<description>
						<![CDATA[ In this upcoming Webcast, &quot;How White Papers Can Turbo-Boost Your Lead Gen Campaigns&quot;, white paper guru Michael Stelzner, author of &quot;Writing White Papers: How to Capture Readers and Keep Them Engaged,&quot; will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Fri, 01 Sep 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/85204?pos=17&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=85204&amp;c=CORE</link>
					<description>
						<![CDATA[ This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Fri, 01 Sep 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/84803?pos=16&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=84803&amp;c=CORE</link>
					<description>
						<![CDATA[ This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Fri, 01 Sep 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Emerging Media Series: How Blogs &amp; Real Simple Syndication (RSS) Impact B2B Technology  ...]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/85214?pos=14&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=85214&amp;c=CORE</link>
					<description>
						<![CDATA[ This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Fri, 01 Sep 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/84002?pos=11&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=84002&amp;c=CORE</link>
					<description>
						<![CDATA[ Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Tue, 29 Aug 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Business Technology Marketing Benchmarks: 2006-2007 Data and Trends]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/84366?pos=10&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=84366&amp;c=CORE</link>
					<description>
						<![CDATA[ Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled &quot;KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends&quot; and learn about B2B e-mail and search engine marketing strategies.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Tue, 29 Aug 2006 00:00:00 EDT				
					</pubDate>
					<source url="http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml">
						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
					</source>		
			</item>
		
			<item>					
					<title>
					<![CDATA[Strategies for Distributing Your Online Content: Why, Where and How]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/83735?pos=45&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=83735&amp;c=CORE</link>
					<description>
						<![CDATA[ In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Thu, 20 Jul 2006 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[Emerging Media Series: The Influence of Podcasts on B2B Technology Purchase Decisions]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/83446?pos=12&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=83446&amp;c=CORE</link>
					<description>
						<![CDATA[ This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Sat, 01 Jul 2006 00:00:00 EDT				
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						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
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					<title>
					<![CDATA[Emerging Media Series:Listen How Podcasts Influence B2B Technology Purchase Decisions]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/83660?pos=4&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=83660&amp;c=CORE</link>
					<description>
						<![CDATA[ This podcast is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. Listen how podcasting can become your next hot marketing delivery mechanism.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Sat, 01 Jul 2006 00:00:00 EDT				
					</pubDate>
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					<title>
					<![CDATA[Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect &apos; s View]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/83134?pos=19&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=83134&amp;c=CORE</link>
					<description>
						<![CDATA[ SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Thu, 01 Jun 2006 00:00:00 EDT				
					</pubDate>
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						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
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			<item>					
					<title>
					<![CDATA[Marketing and Demand Creation in B2B Marketplace: The Prospect &apos; s View]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/82727?pos=18&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=82727&amp;c=CORE</link>
					<description>
						<![CDATA[ Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Mon, 01 May 2006 00:00:00 EDT				
					</pubDate>
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						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
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			<item>					
					<title>
					<![CDATA[Web Lead Evaluation and Scoring Study]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/81879?pos=31&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=81879&amp;c=CORE</link>
					<description>
						<![CDATA[ KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Thu, 06 Apr 2006 00:00:00 EDT				
					</pubDate>
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						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
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			<item>					
					<title>
					<![CDATA[How Savvy Technology Marketers Can Improve Results with an Intelligent Content Strategy]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/78307?pos=48&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=78307&amp;c=CORE</link>
					<description>
						<![CDATA[ The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm, Inc]]>				
					</author>
					<pubDate>
						Sat, 01 Oct 2005 00:00:00 EDT				
					</pubDate>
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						http://rsssearch.knowledgestorm.com:80/rss/srl/key,Conversion%20B2B%20Markets/ds,CORE/oe,utf8/rss.xml						
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			<item>					
					<title>
					<![CDATA[Lead Generation and Management: Online Strategies and Best Practices]]>				
					</title>
					<link>http://www.knowledgestorm.com/search/index/sol_summary/66002?pos=35&amp;trkpg=PARTNER_SEARCH_RESULTS_CORE&amp;stype=Conversion B2B Markets&amp;n=66002&amp;c=CORE</link>
					<description>
						<![CDATA[ Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you&apos;re like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you&apos;re looking for.]]>				
					</description>
					<author>
						<![CDATA[KnowledgeStorm Webinars]]>				
					</author>
					<pubDate>
						Tue, 15 Jun 2004 00:00:00 EDT				
					</pubDate>
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